![]() “Propylene glycol (PG) is a regularly used and perfectly safe flavoring ingredient. The European formula for Fireball has even less: under one gram per kilogram of propylene glycol. The whiskey made by Fireball has less than 1/8 the amount of propylene glycol allowed by FDA regulations, a spokeswoman pointed out. The Food and Drug Administration has deemed propylene glycol as “generally recognized as safe” for use in food products, up to 50 grams per kilogram. It is a solvent for food colors and flavors."įireball insists that there are “no health risks” and that “all Fireball formulas are absolutely safe to drink.” The Centers for Disease Control note that it is used to “make polyester compounds, and as a base for deicing solutions.” In food production, the CDC adds, the syrupy stuff also can be used to "maintain moisture. One key ingredient of the stuff: Propylene glycol, a synthetic liquid that absorbs water. “One of the most unique wedding videos ever,” declared Buzzfeed. These figures don’t include sales at bars, meaning that sales of the drink were likely even higher.Īnd when a wedding party attached a GoPro camera to a bottle of the whiskey, the resulting video went viral. ![]() By 2013, that figure rose to $61 million, surpassing Jameson Irish whiskey and Patron tequila. In 2011, Fireball had just $1.9 million in sales in the United States, reported Bloomberg Businessweek. Earlier this year, the fraternity news website Total Frat Move declared Fireball “the most popular shot for college students.” “Finland, Sweden and Norway have asked to recall those specific batches which is what we are doing.” (There’s no word of an American recall.)įireball has exploded in popularity in the United States, prompting expansion in Europe. “It appears that we shipped our North American formula to Europe and found that one ingredient is out of compliance with European regulations,” a Fireball spokeswoman told The Daily Beast in an email. (And yes, according to the Centers for Disease Control, it's "generally regarded as safe for use in food.") In Fireball, it's used as a sweetener, its makers say. In your Prestone Low-Tox, it's an antifreeze. ![]() ![]() Propylene glycol is used for a variety of industrial, cosmetic, and food production uses. The Fireballers prepare two versions: a recipe for Canada and the United States containing the chemical, propylene glycol, and a European version that has less of the stuff. Late last week, the whiskey’s European bottler informed the makers of Fireball that they were out of compliance with European regulations. Bottles of Fireball whiskey, the insanely popular cinnamon-flavored frathouse favorite, are being recalled in some European countries-because it’s got too much of a chemical used in antifreeze (among other things) inside. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |